In vector format artwork, please convert all fonts to outlines. This converts the type to individual objects and keeps the font accurate. There are several thousand different fonts in use. Some are very similar to each other with only a slight variation and a different name. Whenever possible, please provide us with the names of all fonts. If you have no way of converting the font, please fax a hard copy of the artwork to your Customer Service Representative with the purchase order. We can then look for the closest available font to match the artwork.

4-Color Process Images

Both Adobe Photoshop and Adobe Illustrator are utilized when we execute 4-color process graphics. In 4-color process work, the whole image (whether it is a photograph or a logo) is 1 unit. The various segments and elements cannot be manipulated separately. For our products that specifically utilize a 4-color process graphic, we request that all artwork be submitted as
        .JPG files at actual size at 300dpi or higher.
        .TIFF files at actual size at 300dpi or higher.
        .GIF files at actual size at 300dpi or higher.

Most website artwork is executed at 72dpi and is not high enough resolution for our use.

These file types are not acceptable for any use other than for 4-color process graphics. When we receive .JPG, .TIFF, or .GIF format for 1-, 2-, or 3-color imprints (logos, seals, mascots, etc.) we must entirely re-draw the artwork with each element as a separate object. Depending on the complexity of the logo, it could require 4-8 hours of re-drawing. Additional art charges are evaluated on a case-by-case basis.

If you have questions regarding these artwork requirements, please contact the Spirit Products Graphics Department at graphics@spiritproducts.com.